Official Equipment Partner
OUR STORY
YOUR PATHWAY, OUR EXPERTISE.
Summit Sports Group was created to fill a major gap in the hockey world: too many families left without direction and athletes unsure of the right path forward.
From U9 to pro, players face countless options—minor hockey, unsanctioned leagues, CSSHL, AEHL, Hockey Alberta, and more. Without guidance, it’s easy to get lost. Summit provides clear roadmaps, mentorship, and personalized development plans covering nutrition, training, tryouts, and long-term career strategies.
Built on experience, empathy, and opportunity, Summit ensures no athlete or family has to navigate this journey alone.
OUR VALUES
DEDICATION
We believe in putting in the work every day—because success is earned, not given.
TEAMWORK
Hockey is built on trust and unity, and we bring that same mindset to every athlete and family we support.
RESILIENCE
The path to the top is never easy. We teach athletes to push through setbacks and rise stronger.
LEADERSHIP
We expect our athletes to lead on and off the ice, with character, humility, and respect.
OPPORTUNITY
Every player deserves a clear path. We connect athletes with the right people, programs, and chances to succeed.
EMPATHY
We understand the challenges families face in hockey—and we’re here to guide them with care and honesty
OUR TEAM
Summit Sports Group is built by a team of professionals who know the game from every angle. From NHLPA-certified representation and player mentorship, to elite off-ice training and contract negotiations, our team combines experience, credibility, and passion to support athletes at every stage of their journey.
We bring together former NHL players, professional trainers, and contract advisors who share a common goal: creating opportunities for athletes and ensuring no family has to navigate hockey alone. With deep roots in the game and a wide network of connections, our team is committed to guiding players with honesty, empathy, and expertise.
Ethan Moreau
President | NHLPA Player Representation & Mentorship
Ethan is a 17-year NHL veteran, former Edmonton Oilers captain, and King Clancy Memorial Trophy winner. With decades of experience at the game’s highest level, he brings unmatched insight into player development, mentorship, and career planning. As an NHLPA Certified Agent, Ethan combines his on-ice experience with a deep understanding of the business side of hockey, helping athletes and families navigate their journey with clarity and confidence.
Jesse Mychan
AGENT/ADVISORY | DEVELOPMENT COACH
Jesse is a retired professional hockey player whose career spanned more than 10 years across North America and Europe. A Saskatoon, Saskatchewan native, Jesse competed in leagues ranging from the WHL and ECHL to top European divisions, gaining valuable perspective on the challenges and opportunities players face at every level.
Following his playing career, Jesse transitioned into a skills and development coach, helping athletes refine their game and build the tools needed for success. At Summit, he now blends that coaching expertise with his professional experience in an agent and advisory role—supporting athletes and families with career planning, contract guidance, and personal development.
Cole Beamin
Elite Ice Analytics
Founder, Elite Ice Analytics
Cole Beamin is the founder of Elite Ice Analytics and Summit Sports Group’s video analysis and performance breakdown specialist. He is a current U SPORTS defenseman with the York Lions and a former WHL and SJHL player, bringing years of high-level playing experience and a deep understanding of the modern game.
Originally from Saskatchewan, Cole built his career through grit, adaptability, and a strong hockey IQ — traits that now define his coaching and teaching approach.
Throughout his junior and collegiate career, Cole experienced firsthand how powerful video review can be — not just for correcting mistakes, but for building awareness, confidence, and consistency. He learned that while no player is perfect for 60 minutes, every game is full of teachable moments — both successes to build on and details that need refining.
Kelsey Thacker
co-founder & director of operations
info@summitsportsgroup.ca
Kelsey leads the operations and strategic direction of Summit Sports Group. An experienced entrepreneur, she has built and sold multiple businesses while developing a strong track record in brand management, logistics, and organizational growth. Drawing on her leadership role with Ethan Moreau Hockey and her deep understanding of the game as a hockey parent, Kelsey ensures Summit delivers seamless support and trusted guidance to athletes and families at every level.
Lisa Smart
bba, jd, director of Contract & negotiation services
Lsmart@summitsportsgroup.ca
Lisa brings extensive legal expertise and negotiation experience to Summit Sports Group. A graduate of the University of Regina (BBA, Finance) and the University of Saskatchewan College of Law (JD, Canadian Law), she has been recognized with numerous academic awards and distinctions. With a background that includes six years with the RCMP and time at the Regina Regional Public Prosecutions office, Lisa offers unique insight into legal processes and advocacy.
Her role at Summit focuses on contract review and negotiation, ensuring athletes and families have the professional support needed to make informed decisions and secure the best opportunities.
Chad Moreau
AWARDS
